About us
We are a fun bunch of communications experts, based in Jewellery Quarter, Birmingham.
From branding and content to events and digital, through our expertise and passion, we strive to deliver results – every time.
Our mantra is ‘how can we make this better?’.
Whether that’s a strategic marketing challenge, lead generation optimisation, a refreshed brand visual identity or a national event production, we strive to go the extra mile and do it with a smile!
Working with you we stick to these core values:
Your partner
We work with you as an extension of your team. We’re equals. We all work towards the same goals. We work with respect and integrity.
We hope our meeting is the one you look forward to!
We create
We’re creative people. We want to make memorable content and events that keep your customers coming back for more.
So, we push the boundaries of what’s possible!
We challenge
We’re strategic experts and here to add value. Like any strong partnership we will question to
get to the best commercial return for your business.
You can veto, but we’ll still challenge first!
We’re driven
We’re passionate about what we do, and we want to see results. We advocate setting realistic objectives so we can measure our success together.
Targets always move, so we stay flexible.



We’re vbx.
Creatively led. Results driven.
Our Team

James Hobday
CEO

Jess Hobday
Group Director

Hannah Pearson
Executive Director

Paul Pennell
Head of Digital

Ian Brown
Events and Venue Director

Josie King
Head of Studio

Charlotte Gledhill
Partnership Manager

Rachel Betts
Account Director

Iuliana Berzuntanu
Project Manager

Nick Harvey
Senior Creative

Fran Schneider
Creative

Zachary Coyl
Senior Digital Account Manager

Jack Hodson
Account Manager

Ruth Gray
Content Manager

Isobel Walden
Junior Events Executive

Charlotte Edgley
Events Executive

Tracey Page
Business and Accounts Clerk

Jenny De La Rue
PA and Accounts Clerk